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Posts Tagged ‘advertising specialties’

Marketing Schedule Templates 2016

Here is a marketing schedule you can use as reference for holidays ideas on when to mail, email, and send promotional products to clients and prospects.

You can use holidays celebration as a reason to reach to clients and prospects, here are some ideas:

  • Update your website colors to pink during breast cancer month in October to show your support.
  • Order some fun promotional products for “employees appreciation day” to say thank you.
  • Send clients and prospects greeting cards during the holidays.
  • Print sports related promotional products for tradeshow attendance during sports seasons.

There are so many ways to use holidays as a platform to reach out and stay in front of customers and potential customers.

 

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How to use hang tags for your business and personal needs

When people think of “hang tags” they picture clothes, but with a little creativity a hang tag can become so much more.

christmas-hang-tags

christmas hangtags

  • Apparel Hang Tags

Of course you can use a custom full color hang tag to brand your apparel line. You can either use it as a form of branding with your logo, website, and phone number (or just logo for bigger brands like Levis), you can add a serial number for inventory purpose, and/or you can use it as a care tag. Whichever way you choose to go a hang tag is a must for any apparel brand. Hang tags usually come in standard basic shapes such as a square or a rectangle, but you can also customize your hang tag into any shape you want by getting a die cut hangtag. A full color custom die cut hang tag can be cut in the shape of your logo, mascot, or anything you want and is a great inexpensive way to reinforce your brand.

clothing-hang-tags

Fahion- Apparel Hangtags

Full color hang tag

Fashion line- Apparel Hang tags

  • Business Hang Tags

Hangtags are a great and affordable way to brand and market your business. There are many ways you can use a full color custom hangtag in your business.

Gifting- The best business use for business hang tags is gifting tags! You can use the hang
tags for any occasion and for a very small investment it makes your marketing and brand
stand out and shine. You are having a business open house and are giving away goodies,
make it look better with your custom hang tag. You can use it on tradeshow and raffle
giveaways or during your holidays business gifting. The hangtag can be customized
in the shape of your logo just to make it that much more impressive.

Christmas-diamond-Hang-Tag

Holidays Hangtags

holiday-tags

Holidays hang tags

Product Information- Display items in your showroom with hang tags by adding product
descriptions on one side of the tag. Use the custom hang tag to display discount items in a
more professional way.

Like any printed marketing material it is all in the design of the hangtag. Design your hang tag with your company’s information on one side, but basic only, and maybe a coupon on the other side custom with the tradeshow or event you are exhibiting at. Design it with a holiday background and use the tags as holiday’s thank you cards to personalize your business holiday gifts. If you are using it for an open house just attach it to your party favors with your company’s information on one side and details about your business open house on the other side.

Rose-Circle-Thank-You-Hang-Tags-130814-01

Thank you hang tags

Descriptive- Hang-Tag

Gifting hang tags- Bottle hang tag

  • Personal Hang Tags

Hang tags are also perfect for all your personal celebrations in life. Use a custom hangtag for all you events gifting such as weddings, Christmas, birthdays, bar mitzvahs and bat mitzvahs, baby showers, parties, and more. A custom hang tags is much nicer than your generic tag from the store and won’t break the bank. Tie your customized hang tag to your guest party favors or your gifts. Full color hang tags are also great for craft hand made goods.

craft-hand-made-good-hang-tags

craft hand made goods hang tags – jar hang tags

guest-favor-party-hang-tags

Guest favor party hang tags

recipe-hang-tags

Recipes hang tags

custom-shape-oval-christmas-hang-tags

Holidays- Christmas Hang Tags

The usage for your hang tags is versatile and like any printing materials it varies based on your graphic design. Design your hang tag to reinforce your brand if you are using it for business and if you are using it for personal purpose design your hang tags to match the theme of your event. No matter what occasion or purpose you have for your custom hang tags there are an affordable way to wow its recipient and make you look good!

Top Class Signs and Printing offers square hang tags and rectangular hang tags as standard shapes. We also offer various shape hangtags such as leaf tags shape, circle hang tags, oval hang tags, round corner hang tags and more. Top Class also offers custom die cut hang tags with can be customized to any shape. Our smaller quantities hang tags are printed on 12PT gloss cover or 100lb smooth cover paper. Our hangtags over 500qt are printed on 14PT UV or 14PT low gloss paper. All our hang tags are printed in full color on two sides with your own custom graphic design and come is various sizes. Call us and get your custom hang tags starting as low as $0.023 per hang tags only! For custom paper stock hang tags call us and we will give you a free quote.

full color hang tags

Die cut hang tags

Disclaimer: The images on this page are not owned by Top Class Signs and Printing and are used solely as a design example.

Capucine Rismay

Hot New Product: Eraser Bracelet

Promotional-item-eraser-bracelet-back-to-school

These wearable erasers are great for schools, libraries, summer camps, or any fun promotion involving kids. Both the band and clasp are actual erasers whose colors can be mixed and matched. The 7 1/2″ band fits most wrists, but can be cut to make shorter if neccessary. Perfect for elementary and middle schools, kids and teachers will love to use these fun and functional Eraser Bracelets!

For more ideas check http://www.topclasspromo.com/

Capucine Rismay

Hurricane Cups are great for summer branding giveaways!

Top Class Signs and Printing Mood Hurricane Cup Case Study

The 14oz Mood Hurricane cup changes colors when filled with ice cold liquids. This cup is fun and makes for a great giveaway to keep your branding fresh in the summer! It comes in 5 colors and is imprinted with your company’s logo.

Wearables Have Star Power

Ellen DeGeneres knows the power of promotional products. The reigning queen of afternoon talk shows is known for gifting her celebrity guests with wacky, memorable, specially designed promotional items, such as a baby carrier bearing huge angel wings for Victoria’s Secret Model Miranda Kerr, complete with makeup and hair accessories.

Top Class SIgns and Printing Wearables Have Star Power Ellen DeGeneres

But one of Ellen’s most popular giveaways is her branded male underwear, which she presents to male celebrity guests, sometimes on air, but more often in a gift bag for appearing on the show. A number of recipients, including country singer Tim McGraw and R&B singer/songwriter Jason Derulo have been caught wearing the skivvies in candid photos, the Ellen waistband visible above their low-slung jeans. She’s so well-known for the underwear giveaways that OneRepublic lead singer Ryan Tedder turned the tables on Ellen and gifted her on the show with a pair of undies bearing his band’s name on the waistband.

Top Class SIgns and Printing Wearables Have Star Power Ellen DeGeneres Tim McGraw

DeGeneres offers a wide variety of promotional items for sale on her website, too, including hoodies, socks, T-shirts, bags and many others. Smart marketers like Ellen know that branded apparel is a favorite with consumers across all segments. One promotional expert says that a reason for this is that when someone is wearing such a visible branded item, “it implies a deep level of acceptance and support for that brand.”

Celebrities aren’t the only ones who make use of branded apparel. Colleges and universities are one of the top markets for apparel today, says The Scarlet Marketeer’s Mary Ellen Sokalsi, citing admissions, bookstores, athletic wear, fraternities and sororities as prospective niches. “They either want hip, soft comfortable fashions, hardcore workout wear or spirit-boosting pride wear with a collegiate tone,” she says. “The fabrics, styling and imprint are all important. The synergy of the three can make or break a promotion.”

For example, Portland State University (PSU) wanted to build branding around a program, “Portland State of Mind” that celebrated events around the Portland community and on campus. So they contacted their promotional products partner who provided the school with T-shirts. The tees had a Portlandia style and feel, and were designed by PSU student artists, which included images of a campus food cart and the “Victor Viking” school mascot. The tees were sold online and on campus, and were advertised in the school’s alumni newsletter, that goes out to some 100,000 people.

The success of the first year’s program led to a new program called “Fearless” in which PSU students are encouraged to be fearless in their choice of academic pursuit and lifestyle. The new Fearless e-store gives the students the ability to customize their apparel to proclaim their choice. They could be a “Fearless Architect,” or a “Fearless Teacher” or “Fearless Fireman.” The Fearless program is supported online by YouTube videos produced by students that explain the programs and how to order the merchandise. Both programs have been very popular in terms of orders and visibility on campus.

Top Class SIgns and Printing Wearables Have Star Power Ellen DeGeneres Portland State University

Contact Top Class Signs and Printing to create a promotion for your company.
http://www.topclassprinting.com

May Celebrations May: National Hamburger

May Celebrations

Top Class Signs and Printing May Celebrations

May: National Hamburger Month

You might think that National hamburger month only works well for restaurants and pubs (which it does), however, anyone can run a fun promotion centered around beef patties. Eateries can feature daily or weekly burger specials and encourage repeat visits via a frequency program. And any company can hold an open house for vendors and clients with a variety of sliders as the main course. Top Class Sigs and Printing can help you find a plethora of brandable products like spatulas, aprons, sauces and grills.

May 5: Cinco de Mayo

Celebrated in Mexico on the anniversary of the Battle of Puebla in 1862, Cinco de Mayo is also celebrated in the States. An employee-appreciation party is a creative way to taste the foods and drinks of our neighbor to the South.

May 11-15: National Etiquette Week

Miss Manners would approve. This week is dedicated to teaching and reinforcing good behavior not only in social settings but in the business world as well. What a fantastic opportunity for businesses to launch a community outreach program and team up with a high school to mentor students. The initiative should include the life lessons that will help them post-graduation, through college and into the business world.

May 18-25: National Backyard Games Week

Ah, those fun days of youth running around the backyard playing all sorts of games such as kick the can, tag, dodgeball, hide and seek, etc. Having an employee picnic with the backyard games being the core will energize employees and foster creative thinking. Top Class Sigs and Printing can help you secure logoed T-shirts and caps for teams, as well as fun gifts like kickballs, Frisbees and more.

http://www.topclassprinting.com

Case Study: Branded Apparel Aids School In Fundraiser

 Top Class Signs and Printing Branded Apparel Aids School In Fundraiser Case Study 1

When the students at South Glens Falls High School reach their 28th straight hour of dancing for charity, one could imagine their energy drained and exhaustion setting in. In fact, it’s quite the opposite. The South High Marathon Dance builds to a crescendo of anticipation in its final hour. Announcements are made for how much money was raised, who raised the most and who won the event’s multiple raffles. The 800 students who danced all day and night create one final flourish with the Strut Your Stuff performance as their families cheer them on in the school’s packed gym.

For 38 years, the marathon dance has helped those in need, from paying for medical expenses to sending terminally-ill patients on dream vacations. On March 6-7 the students and supporting community raised $621,680, bringing their grand total to more than $4.82 million. It helps people like Nolan Jacox, a five-year-old with an autoimmune disease that causes him to produce too many white blood cells. As a result, he is allergic to most foods and must eat through a feeding tube.

The school works with a screen printer/embroiderer that prints multiple garments for the recipients, families, production crew, alumni, students and more, as well as a fundraiser design that, last year, rose over $7,000 through sales of hoodies and short- and long-sleeve tees. The back of the shirts feature the name of every person that benefited from the money raised through the dance. “The dance and these shirts have helped with the lives of so many people,” says Rob Chadwick, a father of two South High students.

Over 90% of the student population participates in the dance. A student committee chooses the causes to support and determines the costumes that will be worn at the dance. “The kids prepare for the dance throughout the year,” says Chadwick, who also works security for the dance. “They even practice special dances in their gym classes.” In this case, the power of dance is more than just a phrase.

Top Class Signs and Printing Branded Apparel Aids School In Fundraiser Case Study

http://www.topclassprinting.com

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