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The Marketing Power of Tradeshows

The year is coming to an end and it’s time to prepare your marketing plan for next year! This plan should include tradeshows you plan to exhibit at throughout the year. Our article below gives you facts about why you should not miss out on tradeshow exhibition in the upcoming year.

tradeshow-exhibits-and-displays-factsTradeshow facts:

Tradeshows are a great way to introduce new services or new products to clients and prospects.

45% of businesses participate in tradeshows to grow market share.

80% of exhibit attendees are either final decision makers or have direct influence on what products and services their company purchases.

50% want to see new products and services in the industry.

72% of show visitors say the show influenced their bying decision.

Of course like anything else first impressions are most important so when deciding to exhibit at a trade show make sure your branding and marketing materials are up to date and will make you shine!

If you need help with your tradeshow displays wheter it’s retractable banner stands or exhibit booths, full color printing such business cards, brochures, or logoed promo products, even custom table covers, we are here to service you.

Choose Quality, Choose Class! Choose Silk Laminated Business Cards!

Choose Quality, Choose Class! Choose Silk Laminated Business Cards!

Your business card is extremely important because it is one of the first things that your potential customers pay attention to before doing business with you. Your business card is your trademark and says a lot about your company. Therefore, a high quality, professionally printed card is critical.

Top- notch business printers usually offer a wide variety of business cards to choose from. Of those options are the silk laminated business cards which are at the high end of the quality scale. Considering that the majority of businesses have UV business cards, the one business that has silk laminated cards will definitely stand out and catch more attention.

The silky coating from the silk business cards is accomplished through silk-lamination typically on 10pt or 15pt cardstock. This coating is completely unnoticeable and invisible unless you try to tear the card apart. It is this lamination that gives silk business cards their uniqueness. Not only does it make the cards more durable but it also makes the card more difficult to tear and it helps to reduce the chances of corners and edges getting damaged.

Additionally, the silk lamination is completely writeable, meaning you can easily write on the card with pens, pencils, and markers. The fact that the silk laminated cards are non glossy also eliminates a lot of disadvantages that the glossy cards bring such as fingerprinting, streaks, smudges, and cards sticking together. The non-shiny look is also more upscale and elegant. The durability and composition of the silk laminated business cards make it the best choice for business cards. Here at Top Class, considering we are a top notch business printer we offer both silk laminated business cards and silk laminated cards with spot UV. We give your cards the uniqueness that they deserve!

Love Your Environment? Go Green! Print Green!

Love your environment? Go green! Print green!

Environmental responsibility and waste management have now become major issues for every printing company, better yet, for every single organization out there. The need to recycle materials creates a need for new innovate solutions. There is a growing trend of switching to environmentally friendly business practices. Going green is a great opportunity as it not only helps the environment but it also reduces volatile organic compounds, conserves water, and reduces paper waste. Here at Top Class Designs and Marketing we offer clients a wide range of printing options varying from the HP Latex Printer to more conventional printing methods.

The Hp Latex Printer is water-based and made solely from completely recyclable materials. The ink’s main ingredients are latex polymer and pigment particles. Its composition is 70% water and 30% additives. This printer does not release any toxic fumes when it is used and it is also odorless.

If we really want to help our environment, we should all go green in every aspect, including our printing techniques! We offer various green printing services here at Top Class Marketing and Designs ranging from bamboo banner stands to eco-friendly business cards printed with vegetable oil based ink.

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